OUR STORY
Since its creative beginnings in 2009, the Fair Fashion label ROTHOLZ has evolved into a significant brand for sustainable fashion over the years. Originally launched as a creative outlet for founder and managing director Moritz Baur, ROTHOLZ initially produced unisex basics made from organic cotton, featuring hand-printed graphics that reflected a passion for modern design, art, and architecture.
Today, the label embodies an artistic aesthetic with a strong identity, emphasizing sustainable and fair manufacturing processes. Close collaboration with workshops and master craftspeople throughout Europe is just as important as supporting independent small and medium-sized enterprises.
The distinctive look of ROTHOLZ is creative and sporty-elegant, with influences from urban art, culture, and contemporary design still being clearly recognizable today.